PLYMOUTH MEETING, PA, July 12, 2018 – Central Arizona Supply, long regarded as a leader in innovative practices for its bath and kitchen showrooms, has again upped the ante in launching its new product-centric website at www.CentralAZSupply.com. This robust technology platform powered by MyPlumbingShowroom.com caters to the evolving needs of decorative showrooms and their customers by providing full digital and mobile access to the highest-quality content and best user experience available for independent plumbing showroom customers throughout North America.
“I was looking for a solution that would make it easy for potential customers to find Central Arizona Supply when doing online searches for the type of products we carry,” shared Sales, Marketing & Showroom Manager, Jeremy Smith. “We wanted to open up opportunities that could drive new clients into our store locations. We also wanted to work with a trusted source to produce an eye-catching website that would serve as a complement to our showrooms.”
With nearly five decades in plumbing and HVAC distribution, Central Arizona Supply employs more than 100 at 10 traditional plumbing & HVAC wholesaling locations and seven spectacular decorative bath & kitchen showrooms featuring plumbing fixtures, hardware, lighting and decorative products. Serving the Arizona and Las Vegas markets, inventory is primarily stored at a 75,000-square-foot distribution center.
MyPlumbingShowroom.com is a service of Bravo Business Media. In addition to an enhanced rendering of product information across all platforms and devices, search and selection functions have also been optimized for superb user experiences. The customized website and easy-to-use online showroom features a full range of products and services offered by Central Arizona Supply. It maintains product data on a timely basis, bringing greater efficiencies to the company’s sales efforts.
“The team at Bravo Business Media have been so accommodating that even when I have come across issues they have been right on top of things to ensure our needs are met and questions are answered,” described Smith. “The learning curve has been very simple and straightforward. And the items that you think should be seamless actually are.”
“In the near term, I am expecting to see a giant increase in website traffic. This new system will track each of those hits to see if they turn into store visits — and most importantly if those visits will become sales.”
Central Arizona Supply has built a trusted network of trade and consumer customers throughout Arizona. Despite the growing competition from national chains and online businesses, along with lingering effects from the recession about a decade ago, the company has continued to capitalize on their history of family ownership and customer service as they use new, evolving digital tools like this to extend their reach.
“MyPlumbingShowroom.com continues to lead the decorative plumbing industry in breadth and depth of marketing services and Internet-based solutions for our customers,” said Ace Rosenstein, the company’s President/CEO. “Our deployment of modern website designs and industry expertise and data management builds on that strength and helps our clients build awareness and reach new audiences with a multi-channel content distribution strategy”.
Headquartered in Plymouth Meeting, PA, MyPlumbingShowroom.com is a service of Bravo Business Media, a fast-paced, growing company offering independent businesses an easy to use, affordable, turnkey website service that establishes their businesses as a multi-channel merchant…quickly. The company’s Internet solutions are the cutting-edge of today’s web marketing and online sales technologies and are bursting with opportunities for growth. For more information, call 800.425.5139 or visit www.MyPlumbingShowroom.com.