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PPC Specialist

by | Oct 4, 2019 | Work WIth Us | 0 comments

Bravo Business Media looking for a full-time PPC Specialist to join our growing team. The PPC Specialist will be responsible for creating, implementing, and testing complex Pay Per Click strategies for the company and clients. This individual will also configure Pay Per Click accounts, profiles, filters, and goals on behalf of clients. 

Responsibilities:

  • Deliver regular paid search management services for assigned clients
  • Devise, implement and run innovative campaigns across client accounts in line with the clients’ goals and objectives
  • Develop a strong understanding of the products, competition, industry, marketing goals and objectives of each of your clients
  • Manage budgets in line with strategy and ensure that monthly spend is on target
  • Optimize client accounts for maximum performance using a variety of PPC practices
  • Efficiently manage your workload and accurately record your time using the company time management system
  • Use a variety of proprietorial and third-party tools to compile and draw insight from both company-specific, sector-specific and generic industry data, in order to better understand user trends and behavior and add context to the performance of each account
  • Regularly attend and actively take part in client meetings either via phone or in person
  • Carry out regular maintenance for a number of assigned ongoing client accounts, ensuring the efficient day-to-day management of these campaigns
  • Ensure your knowledge of the digital marketing industry is kept up to date and relevant by networking/researching/reading blogs and news sources
  • Produce monthly reports for clients and Bravo Business Media summarizing data, recommendations and a clear summary of performance
  • Setup and manage google shopping campaigns
  • Setup and Manage Google network ads (Display, Search Network, Remarketing, etc.)
  • Setup and Manage Bing ad campaigns
  • Setup and Manage YouTube ad campaigns (videos will be provided by client)

Job Requirements and Skills:

  • 5+ years of experience in Pay-per-click experience
  • Friendly, Personable, Positive, and Creative
  • Experience with Paid Search and Pay Per Click
  • Business communication skills, written and verbal
  • Google AdWords and Google Analytics Certificate is a plus
  • Hard Working, Detail Oriented, with the Ability to Multi-task
  • General Hunger for Learning
  • Able to Meet Tight Deadlines and Perform Under Pressure
  • Innovative and creative, with a concise, precise and effective approach to problem solving

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